Fashion
DHL celebrates 50th anniversary with collection of tech accessories
Key Takeaways
- New CASETiFY collection introduces special edition designs for a large range of popular tech devices such as smartphones and watches
"We are excited to partner with CASETiFY again to bring this creative collaboration to fans around the world and mark 50 years since the founding of DHL Express. Our company has always stood for excellence, and we are proud to be one of the most recognizable brands globally," declares Ken Lee, CEO, DHL Express Asia Pacific. "The collaboration also reflects our commitment to supporting e-commerce merchants like CASETiFY in expanding their business internationally."
We are excited to partner with CASETiFY again to bring this creative collaboration to fans around the world
Ken Lee, CEO, DHL Express Asia Pacific
Entitled "50 Years of DHL", the new collections draw inspiration from DHL's globally recognized branding. Designs feature the company's signature waybill along with red and yellow logo interpretations. A special edition custom case allows for personalized designs, while the limited edition case comes in both a vintage 1969 version, commemorating DHL's founding, and a modern 2019 version. The accessories are compatible with many popular devices, including iPhone and Samsung cases, clear (TPU) Apple Watch Bands, AirPods cases, Phone Slings, and wireless charging pads. Rare box sets will also be sold globally at various outlets on the day of the launch.
"In 2018 our first series with DHL sold out in just 72 hours. We're excited to be embracing that nostalgia once again with our new line so that we can continue spreading the love," says Wes Ng, CEO and co-founder of CASETiFY.
The collection will also be DHL's induction into CASETiFY's newly launched creative program, CASETiFY co-lab. The program houses the tech accessories brand's best-selling co-branded projects and will include offline experiences. Retail activations will allow fans to shop and customize their cases in-person, starting at the CASETiFY STUDIO pop-up in Hong Kong.
Content from disqus has been blocked because you did not allow to load it.
Loading the blocked content will adjust your privacy setting and content from this service will not be blocked in the future.
You have the right to revoke or change your decision at any time.
Posting Guidelines
All communications on Logistics of Things should be appropriate for a professional community, respecting the diverse views of individuals from different backgrounds. We will review all comments and reserve the right to terminate or restrict access to user's account and to delete any content posted through it, without notice and at our discretion, if we deem it to be overly promotional, offensive, or off topic.
All posting become property of DHL.